One of my jobs as a studio artist here at Cutwater is to illustrate an art director’s concept. The idea of this photo is about a company (which will remain unnamed) that is done with cutting corners and wants to “bring the corners back.” All of them. Big and small. This illustration consists of three [...]

Apparently, in the creative world, there is nothing new under the sun.
Challenge: How do you differentiate yourself from other great designers?
Yeah… I don’t know either. Do something ‘disruptive’ maybe. Yeah. Look up disruptive philosophy if you have the time. It’s quite interesting.

This is my personal logo. I’ve never done a logo for myself so I thought I’d give it a shot.

So I designed the layout to this brochure or ‘leaflet’ back in the Fall of ‘07. It was printed in Italy for Italian stores only, unfortunately. It was a project to help celebrate the 70th Anniversary of Ray Ban’s Aviator and Outdoorsman sunglasses.